The badge of Ferrari is original legendary hero with the jumping horse, it awarded the honor to the Italian pilot Francesco Baracca whom was the first used sign as badge, sprayed it on the aircraft to bring him good luck. After the war, the pilot’s parents entrusted the the jumping horse to• Enzo Ferrari it suggested Ferrari that the jumping horse should bring good luck, so Ferrari printed the badge on the car,put it on the shielded background with the yellow, as symbol of the team,the badge of the jumping is representative for heroic characteristic, there are three color , the green, white, and red, representing Italian flag, under flag is the name of Farley with the yellow. background .
the badge of Ferrari has legendary experience, when Ferrari debuted the history of automobile industry would be changed tremendously,so obvious red ,you will touch the passion,young,innovation,energy and so on ,the world belongs to you and embrace the bright future.
Ferrari’s is top sports car ,the number of customers will be limited, so it is not more than 5,000 customers.every year,Ferrari has entered China 10 years,in China it has sold more than 100 vehicles. It is potential market for Ferrari sports car inChina,the volume is no saturation more consumers will emerge for next years ,only fraction of chinese market is exploring ,no doubt, the purchasing power of Chinese consumers is immeasurable. Therefore, the Ferrari in the next few years, will explore the chinese market further,china would be the fifth or the sixth largest market,the badge will more familiar with chinese audiences.